Who Cares About Nature

Photograph of a Crassocephalum Flower

In an effort to engage with the public and promote greater awareness on nature and the environment, alongside showcasing its pioneering initiatives, Dilmah Conservation hosted a festival for learning and recreation.

Teaching Children about Various Trees

As providers of essential products and services, businesses play an influential role in making a positive contribution to society. Dilmah firmly believes in the importance of making a conscious effort to uphold these responsibilities to both society and the environment. As such, ‘Who Cares about Nature’ was conceived of as a forum to share these values and promote the importance of sustainability and conservation among a broader audience.

  • Objectives

    • To increase and enhance public awareness on conservation and environmental issues.
    • To engage with the public on conservation-related topics.
    • To increase public respect in nature and nature conservation work and consequently increase public and civil society engagement in nature conservation
    • To increase awareness among children and foster interest in nature and conservation
    A Girl holding a Small Monkey
  • Progress

    • The event saw a large public audience that included children as well as environmentalists of all ages and backgrounds
    • A wide range of activities such as puppetry, drawing and sculpting that focus on connecting youth with nature was available for children attending from across the nation.
    • Nature photography workshops were held in aid of aspiring nature photographers.
    • Panel discussions headed by renowned scientists were held for the public
    • A keynote address was made by Dr. Bill Jackson, The former Deputy Director General of the International Union for Conservation of Nature (IUCN), on ‘Man’s Role in the Natural Ecosystem’.
    • Cultural demonstrations by the indigenous Veddah and Vibrant Ahikuntaka communities were also held, allowing the public to connect and communicate with these important peoples.
    • Who Cares About Nature will be held again in May 2017.
    Dilmah Who Cares about Nature Event Young Child Handling a Snake Foreigner Announcing in who Cares about Nature